1 LIGHTLY EDITED FILE Minnesota Outdoor Recreation Task Force Meeting Minnesota Department of Natural Resources Remote CART November 13, 2020 11:00 a.m. - 1:07 p.m. * * * * * This text is being provided in a lightly edited draft format, and is the work product of the CART captioner. Any reproduction, publication, or other use of this CART file without the express written consent of the captioner is strictly prohibited. Communication Access Realtime Translation (CART) is provided in order to facilitate communication accessibility, and this lightly edited CART file may not be a totally verbatim record of the proceedings. Due to the live nature of the event, some names and/or terms may be misspelled. This text may also contain phonetic attempts at sounds and words that were spoken and environmental sounds that occurred during the event. * * * * * CART Provided by Jayne Carriker, RPR, CRR, CRC Paradigm Reporting & Captioning, a Veritext Company 612.339.0545 captioning-paradigm@veritext.com CART captioning file NOT A CERTIFIED TRANSCRIPT 2 >> Good morning, everyone. We're giving folks a couple more minutes to log on, and then we will get started. It's 11:00. It looks like we've got a good chunk of our members on, but I'm going to give a couple more minutes to allow the last few people to get on. Thanks everyone for your patience. All right. We'll go ahead and get started. It's 11:01 and I think most of our members are on the call, and we've got a lot to cover today, so we'll just dive right in. Thank you everyone for being here for this originally unplanned November task force meeting. Really happy to have everyone here today. You'll notice that we are using a slightly different platform than our normal task force meetings. It probably looks pretty similar but it is a little different. It's WebEx meetings instead of WebEx events. So there are a few differences but this platform allows us to do breakout sessions which we will be doing during today's call, so please bear with us as we navigate this new system because we've also never used it before. CART captioning file NOT A CERTIFIED TRANSCRIPT 3 One thing that is different is that everybody does have access to their microphones. You don't have to be elevated to a certain permission level in this meeting to unmute yourself, and this includes participants from the public who are on the call today. We do ask our public, the public on the call to stay muted throughout the meeting and participant as a silent observer until we reach that public comment and question period at the end of the call but our public will have the opportunity to sit in on the breakout sessions as well today. In terms of today's meeting objectives we're hoping to agree on a shared vision. This is an agenda item that has gotten kind of pushed off the last few meetings so we're hoping to do that today. We will be discussing and refining the draft recommendations in small groups. We'll have conversation that Andrew Korsberg will facilitate regarding possible office niches, scope and structures and we'll talk about next steps. And I will ask just to deal with the echo that if you're not currently talking to have your mic muted just to prevent that echo. So here is today's agenda. CART captioning file NOT A CERTIFIED TRANSCRIPT 4 Similar to what we just talked about in the plan for today. We will start off with that grand vision, and then we will do breakout sessions which will be about an hour long, task force members have been reassigned to their breakout room, and then I'll work with remaining staff and public to put you in the breakout room of your choosing. We will hear back from each breakout group for about five minutes each. Then we'll have about 15 minutes to discuss possible office niches like I just mentioned, talk next steps, have some time for public comment and adjourn right around 1:00. So with that I am going to immediately pass it over to Aaron Hautala to talk about the grand vision statement for Minnesota. Aaron. >> Thank you, Gratia. Can you hear me? Am I audio -- >> Yes, yes. >> Okay. Good. I think I'll give a slight synopsis on what the grand vision is intended to be before I say it. CART captioning file NOT A CERTIFIED TRANSCRIPT 5 The grand vision if you will or the overall vision of all the work that we've all done is to provide an answer as to anybody who would ask what's this for, what's the point, where does this hope to end up. And it's to take all of these recommendations and wrap it up in one statement that becomes that positioning statement, that bedrock that can answer the question that will no doubt come up later today and in legislation of why. So I will just go forth and read it and this is the vision. Guide all of Minnesota's residents how and why to access Minnesota's outdoors within our newfound culture of outdoors. Create Minnesota's obstacle free pathway to mentally and physically benefit from the Minnesota outdoor experience. Through collaboration between residents, users, businesses, visitors and state, make boldly known our only in Minnesota difference fueling increased lifestyle opportunity for all residents, economic development for businesses, and stewardship for the outdoor resources. And with that Gratia, I am done reading it. I will pass it back to you and I think what the next point is as a group to talk about if this captures that positioning statement of all the work that will come and CART captioning file NOT A CERTIFIED TRANSCRIPT 6 then the main thing I like is this statement doesn't say how to do that, it's what we're intending to do. All the work that we've done describes how. >> Yeah, thanks, Aaron, for sharing. And I guess with that we'd just like to open it up to task force members to respond with their reactions to this statement, if there's anything you feel like is missing or you'd like changed, now would be a good time to share those thoughts with the rest of the task force. So if you have any feedback, please feel free to chime in. We can give folks a minute to kind of reread it on their own too. Sometimes that's helpful. >> Gratia, this is Mark Norquist. And the only comment I would have, I think this is very comprehensive, and I like it. The only thing I would react to I guess is maybe that the newfound culture of the outdoors. I think there are a lot of things that we all would agree and we've talked about that needs to be changed, needs to be new, etc., but I think there's also a long standing history of outdoor culture within the state that we don't want to lose track of so that would be my one comment. >> Hey, Gratia, this is J.R., too, and Aaron, thanks a lot for all this for helping coordinate all this. CART captioning file NOT A CERTIFIED TRANSCRIPT 7 This is tremendous work. But I did also cast that newfound culture and the way I looked at it is as we look at the recommendations and who the audience is, in any funding that may have to come out of this in order to accomplish the objectives for the tasks and recommendations that we've put forth, some folks who make those decisions may have a different perspective about how newfound Minnesota's outdoor culture is. So if it strikes some of us as perhaps out of place, it's likely to be viewed similarly by others. >> Thanks, Mark and J.R., for sharing. Are there any specific thoughts on how to change it? I'm also happy to take any feedback and incorporate it the best -- to the best of my ability and send it back for reaction. But if anybody has any specific thoughts now, I'd be willing to hear those as well. >> This is Matt. I agree with what's being said here. I don't know if this is the right language but kind of a reenvisioned or reimagined culture of the outdoors. We've had a lot of good conversation around that about thinking differently about how we approach the outdoors and that sort of thing so I don't know if that's the right language but that would be one recommendation. CART captioning file NOT A CERTIFIED TRANSCRIPT 8 The only other thing that I would add to this conversation and maybe this was done intentionally here, but the first line we say guide all of Minnesota residents, and then in the second or the third sentence we also include visitors so I don't know if it's just Minnesota residents or if it's how to guide all people how and why to access Minnesota's outdoors would be my feedback. >> Thanks, Matt. Any additional thoughts on this vision statement? >> Gratia, this is Aaron to speak to the last comment. I think I put residents first and this is totally me, and it can be changed because it's me. So I put residents first because if you really focus on the family first, if you will, our residents and our taxpayers and provide that corridor for them, it's not like you're turning your back on the visitors but if the residents understand it the job of explore Minnesota and the job of everybody else becomes so much easier because the word is broadcast from the people first and it was a prioritization of not only focus on residents but if we can focus on the residents which often get missed because it's about something else usually, it could simplify steps down the road that currently are harder than they need to be because the residents aren't in the know. So that's the thinking. CART captioning file NOT A CERTIFIED TRANSCRIPT 9 >> I was -- this is Hansi. One thought. I kind of got stuck on the newfound culture thought as well. And I think the reason I was stuck on it is because it's not really defined and I think the last couple comments before were trying to put a definition around it and I almost wonder if you could take the bottom half of this that we're talking about through collaboration and flip those two around, flip the paragraph below above and basically define newfound culture through that first half of the paragraph but then also speak to both the visitors but also the emphasis on residents. >> I would agree with that. I like that last sentence. I missed where the power is in the next statement. That would be appropriate. >> I concur. This is J.R. >> Yeah, I think that's good. This is Mark, and Aaron, I think you really said it very well in terms of the folks on the residents, and I believe, you know, anything outside of Minnesota residents would be primarily a tourism campaign if you will, and that's going to naturally fall out of this. CART captioning file NOT A CERTIFIED TRANSCRIPT 10 I think having that specificity of residents I think is really good to have in this statement. >> This is Lynnea. I like the edit Hansi suggested. I also added into the chat a rewrite option or opportunity possibility for that first sentence. >> I like the idea of using that inclusive language. I mean reimagined and that sort of thing, newfound and that sort of thing is aspirational but yet vague, and our conversations have been largely about inclusivity, and I think just being direct about that would be the right approach. >> Awesome. I know it's a little difficult because this is like stagnant and I'm not live editing but this conversation is being recorded and I will take all of the feedback and kind of rework this and send it back to all for another check-in if that works for you all. Before we move on because next we're diving into breakout sessions, is there any additional feedback or reactions that people want to provide to the statement or the suggested edits that have been proposed so far? >> Matt one more time. Sorry, I don't mean to dominate the air waves here, but Aaron, awesome job on this. CART captioning file NOT A CERTIFIED TRANSCRIPT 11 I think this only in Minnesota difference line is really powerful and I think it really captures what we're going for here. So I know we're providing a little bit of feedback but in general this is a great statement. Nice work. >> I agree with that. >> I stole only in Minnesota from Explore Minnesota so I have to give them credit. >> Wonderful. Well, next we are going to move on to breakout sessions. And so for a little context for those of you who are not on the task force, and maybe those -- to provide a little bit more clarification to those on the task force as well, we're doing these breakout sessions in hopes to -- after our last October meeting, we realized there was some nitty gritty work that needed to happen kind of on a recommendation by recommendation level, and we figured out a good way to do that would be to work in small groups to kind of maximize our time together and do it efficiently as possible. And so currently we -- you know, at the October meeting there was this matrix of recommendations presented and they were broken up into four categories, deliver equity, diversity and inclusivity, unite Minnesota's outdoor CART captioning file NOT A CERTIFIED TRANSCRIPT 12 recreation community, unify communication, and then create and fund an office. And in total between all those four categories, there are about 76 recommendations, and agency staff took a look and thought, you know, that's a lot of recommendations, and there's a lot of really good ones but then there's a lot that probably could be combined and have a lot of overlap that maybe could be migrated into one kind of more robust recommendation. So we're hoping to use that -- our time today to do that by category. And to kind of narrow down this list to maybe around 25 to 30 recommendations. You know, that's not a hard and fast rule. We're not saying we won't take more than 30 recommendations but that seems like a more reasonable amount, and obviously we don't want to take away any recommendations that you feel like are really important. So, you know, if there's more than 30, that's fine. We just kind of put that out there for a ballpark. Like I mentioned at the beginning of the call all of our task force members have been assigned to a breakout session where you will work with your team to go through the recommendations for a given category, refining, wordsmithing and combining with other recommendations CART captioning file NOT A CERTIFIED TRANSCRIPT 13 where possible. There is some overlap between recommendations that fall within different categories but for today's meeting you just need to focus on what falls within your recommendation. Don't worry about any redundancy that falls within another category if that makes sense. There is an assigned task force member to kind of lead the group, and I've provided them with feedback that other members have sent in regarding other categories that they are not participating in or if they weren't able to make today's meeting and had some input to provide, the leaders have been sent that. And also if there was any applicable feedback from the October meeting that should be considered in this process the leader has that information as well. So we have about an hour, probably more like 50, 55 minutes by the time everybody is in their breakout session to get through as much as you can. If you don't get through them all, that's okay. Just work as far through the list as you can. And then at the ends around 12:15 we'll come back together and groups will have five minutes to share kind of a high-level overview of their conversations and the work they completed and focusing on if anything stood out as CART captioning file NOT A CERTIFIED TRANSCRIPT 14 particularly interesting or there was good discussion around or if you kind of got hung up and there was a challenge with editing a particular recommendation. I will be messaging all groups with updates on remaining time to kind of keep you on track so you don't need to worry too much about the clock. I will do my best to remind you of kind of the remaining time. And to our public on the call, once the breakout sessions have started and our members are all divided out, I will work with you all to assign you to a category that you're interested in observing, so if you can go sit in on a session that interests you. And you've probably noticed we do have live captioning. Unfortunately the captioner can only caption one breakout session, so we have assigned them to deliver equity diversity and inclusivity breakout session so that's where they will be captioning. It's likely that if you have that media viewer pulled up even if you're in another session you'll still see live captioning but it's for the deliver equity group. So if that is distracting, you can just minimizing or collapse that box. And there is a staff member assigned to each of the breakout sessions should anybody have questions and you CART captioning file NOT A CERTIFIED TRANSCRIPT 15 can always message me and I can pop in and help as needed. So that is the plan. I've got Madison helping me to assign to put everybody in their breakout sessions, so in a moment when we click start breakout session, you should get a box that says, you know, you've been assigned to X breakout session, join now or join later. You'll click join now. You'll automatically be placed there and at 12:15 we'll end the breakout sessions and you'll have 30 seconds before that session automatically ends, and you'll be placed back in the normal meeting. So kind of a lot of new detail because we've never done this before. So hopefully it goes well and bear with us as we navigate this process. Madison -- maybe before I ask Madison if we're ready, does anybody have any questions before we dive into our breakout rooms? All right. We're going to go for it. Madison, are you ready to start the breakout rooms? >> Yeah, I think everyone should be in the session that we were assigned to. Do you want me to go ahead and start it or do you want to? CART captioning file NOT A CERTIFIED TRANSCRIPT 16 >> You can go ahead and start it. >> Okay. >> I like the guitar, Asha. >> Thanks. >> It looks like -- oops. Is it Taylor? >> Yeah, it is. >> That's what I thought. >> Right. >> Are you seeing something we're not seeing? >> Oh, just my guitar in the background. >> Oh. All I see is A-s for Asha Shoffner on your screen. >> You're missing out. >> Yeah. Is this everybody here then? It looks like we have Asha, Elliott, Ericka Rivers, Jayne, Paradigm. Madison and Mark. >> Is that everyone that was in the meeting before the breakout session started is in the session. >> Okay. Great. So who is controlling the screen? Is that Madison? CART captioning file NOT A CERTIFIED TRANSCRIPT 17 >> I don't currently have control, but you should be able to share your screen if you're leading the session. >> Greg: Okay. If I can just figure out how to do that. Anybody -- >> Yeah, so in order to do it, Greg, this is Ericka, you'll see right next, do you have the participant pane open on the right? >> Mine is on the bottom. Okay. Yep. >> There's a little ball that's next to Madison McGovern's name. >> Yeah. >> Hang on one second. You know what? I can actually share my screen so maybe you can too. >> I did it, so -- >> I just made you the presenter, Greg, so if you can share your screen and share content you should be able to show what's on your screen to everyone. >> Greg: Okay. I don't see a button to share it with, but... >> Mine is on the bottom right next to stop video. >> Do you have a stop video? CART captioning file NOT A CERTIFIED TRANSCRIPT 18 >> I do, but I see -- there's a settings function there but I'm sorry about that. I just -- yeah, I don't have a -- don't seem to have the ability to share the screen. >> Erika: What were you hoping to share, Greg? >> Greg: Well, two things. One was, you know, working on the spreadsheet in realtime, you know, as we are -- as I see it our task basically is to collapse and condense a number of these recommendations >> Uh-huh. >> Greg: The other one though is Gratia sent me a Molly Sajady's comments which I thought were right on, and she already did some of the collapsing, and in just my review of it I think she did a great job so I was thinking about starting that document or at least getting it up there so people could see that. Has everybody seen that document or not? >> Erika: No. >> Mark: I have not seen it. >> Greg: Yeah, so that's what I would like to try to share. If Madison, are you able to share your screen? >> I can, yeah. >> Greg: I mean are you comfortable working -- if we work through you? CART captioning file NOT A CERTIFIED TRANSCRIPT 19 >> Madison: If that's what you want or if anyone else knows if they can share their screen and they'd like to do it, that's fine with me too. Either way. >> Erika: It looks like I can share mine. >> Greg: And who is that? >> This is Erika. >> Greg: Okay. >> Erika: Can you see it right now? >> Greg: There you about, that's great. >> Erika: I do have this up but the problem is this is the one I've been working on, not the one you've been talking about, Greg. >> Greg: I can forward it to you here in just a second. >> Erika: Okay. >> Greg: And then so, Erika, I'm going to forward you the one that -- the overall master spreadsheet that Gratia sent out this morning, and so that would be a clean copy if you want to use that one. >> Erika: That's the one I do have. This one right here? >> Greg: Yeah. And then I'll forward you the document that has Molly's comments in it. It's in a Microsoft document at the bottom. CART captioning file NOT A CERTIFIED TRANSCRIPT 20 So that is on its way. Sorry for the technical difficulties, folks, but... maybe while Ericka is pulling that up and digging it out of her e-mails, I can read it to you which I know isn't quite as good as seeing it. But she boils it down to really five points and one is inclusivity and planning, and she's combining 1A, one M and 1O to read bring together outdoor recreation Minnesota stakeholders including BIPOC, LGBTQ plus, people with disabilities, people with underrepresented genders, and people with low income around a shared plan to build community, improve cultural relevance, drive relationships and facilitate an inclusive understanding about outdoor recreation. >> I have mine up here too and I had actually done something very similar to as soon as I can see it on my e-mail to try to get it but I can copy and paste that. So I had 1A and 1M. What was the other one? >> 1O. >> 1O. >> From stewardship and conservation. >> Okay. Can you guys see this? Is it big enough for you guys on your screen? CART captioning file NOT A CERTIFIED TRANSCRIPT 21 >> It's straining my 64-year-old eyes. >> I'm just going to try to get it so you can see what the recommendations are. We won't worry about the stuff way on the right side there. And I just got your e-mail so I can hopefully copy it in here. One second. Just have some Word document? >> Yeah, down at the bottom of the e-mail. >> There we go. Okay. >> I'm sorry, that's a different one. >> That's a different one? >> Yeah. >> Let's see if I can find it. Hang on. Oh, she has a PDF. Get it up here. Here it is right here. Are you guys able to see my screen? >> Yeah. So you pasted that first comment in? >> Yeah, this is the language that she had so she's combining these three as the 1A, 1M and 1O. CART captioning file NOT A CERTIFIED TRANSCRIPT 22 >> Erika, can you hover over it again so it goes above because right now it's scrolling off your screen. There we go. >> And yeah, that's great. In that particular wording people with disabilities is mentioned twice in there but... >> Okay. Outdoor recreation, bring together. Minnesota outdoor recreation stakeholders including BIPOC, LGBTQ plus, people with disabilities, people with underrepresented genders, people with disabilities, and people of low income. What we could do is put in dashes here, right? >> Yep. And people with disabilities is in there twice so you can take out the second one. >> Do we want to put -- move this one closer to LGBTQ plus, people with disabilities and people with low income. Around a shared plan. Do you guys like that? >> The only thing I would say relative to it, I mean I don't think there's anything in there to disagree with. I just wonder if there's enough specificity and practicality in it which was the goal of what we're trying CART captioning file NOT A CERTIFIED TRANSCRIPT 23 to do today. Bringing groups together and building relationships in that sense is what it says. I think the question I'd have is how. >> How. >> Yeah, and so -- and obviously you have to be careful, there's obviously you can quickly go down a rabbit hole and do a thousand different tactics to be implemented. But I do think -- I mean and maybe what we do is we go through the rest of them and let's parse them all out and see if we've got everything in there but that's my -- >> So Mark, I was going to say the same thing and I actually had gone down the same route as Molly and I had sort of divided some categories of things that seem similar and created this thing on the left here. And one of them was ESAP which I call ESAP, which is equity strategic action plan and this is something DNR parks and trails did two years ago. We have to update it now, but and potentially one thing that is the how on this is instead of just having a shared plan, you have a very definable plan with goals in it and I guess I would defer a little bit to Asha because I know you've worked on these too Asha, but that would be a way to get people together around a shared vision, shared goals, measurable outcomes to say, do you know that we're CART captioning file NOT A CERTIFIED TRANSCRIPT 24 actually doing something. So -- anyway, just a thought. >> Well, doesn't Erika, your -- I mean your cocreate plans in your statement, you know, whatever around a shared plan in Molly's statement, to me that's the action step. I mean it maybe isn't brought out well enough in the comments but the idea is to create this plan. So... >> Asha, do you have thoughts on this? >> Can you hear me? >> Barely. >> We can, yep. >> Okay. I mean one of the things that I wanted to add I guess for the part of and people with low income I would just say people with low or no income, just a minor tweak. Yeah, I mean I agree, you know, with what Mark was just saying about we want it to be specific but not super specific, you know, without listing all the things out. I think, you know, part of like the first -- so 1A, 1M, 1O, like it's bringing folks together, creating plans and culturally responsive content, right? So maybe -- I don't know. I mean I think I'm okay with that -- the one that you just put there in column 2, A2. CART captioning file NOT A CERTIFIED TRANSCRIPT 25 >> 2B there? Okay. Shall we see what else Molly has and we can come back and wordsmith if they have time? >> I think that's good, yeah. >> All right. What was Molly's second one here? >> It was on marketing and business. You saw that one combining 1D, 1H, 1-I and 1-J. And -- >> Okay. 1D? >> 1D, 1H -- >> Give me one second. I'm moving things as we're going here. >> You're good, though. >> I'm trying. 1D? >> 1D, 1H, 1-I as in -- >> Yep. >> And 1-J as in Joseph. >> Sorry if I'm making you all dizzy here. So -- and then 1-J. >> Yeah. >> Okay. CART captioning file NOT A CERTIFIED TRANSCRIPT 26 And what are we calling this one? >> Well, it's under the banner of marketing and business. >> Got it. Marketing. And let's see what she wrote here so we can start what she had. >> It's always helpful when somebody else has done the preemptive work. >> Okay, here we go guys, let's do it. So present a marketing strategy to coordinate across public and private agencies and businesses that promote and -- that promote the value of historically underrepresented populations. This would include the integration of underrepresented populations as customers, employees, vendors and owners of outdoor recreation, agencies, groups and businesses. So we're talking about creating a unified marketing strategy. >> So does -- a couple things. Number one, you know, are we assuming within this and I think we've talked about this before, are we assuming that when we say this action-driven statement, present united marketing strategy, is the assumption that the creation of an outdoor recreation entity, division is who is doing that? CART captioning file NOT A CERTIFIED TRANSCRIPT 27 That's one question. Or do we need to get specific on saying who sort of owns this or is doing this. >> Greg: I think that's how -- my assumption of what you just said, Mark. >> Mark: Okay. And that would be mine too. Just make sure we're in agreement on that. >> Greg: Okay. >> Mark: I think it does a really good job of it. When I look at the -- I am getting dizzy, Erika. >> Erika: Sorry. Sorry sorry. Try to clean it up as a go here. >> Mark: Yeah. So the -- like the second one under here, I don't know what the number was, but it's more of a statement than anything so it's sorts of a simple one to combine and throw out which as the population of BIPOC communities. It's just a statement about percentage of growth so that can easily be in there and I think, you know, using a consistent practice of identifying new and growing markets to engage in a state that to me is an example of a huge one and would be an integral part of the marketing strategy, which is, you know, oftentimes I think there's a CART captioning file NOT A CERTIFIED TRANSCRIPT 28 lot of focus on existing market opportunity, and I think with this -- when we come to an EDI umbrella sort of focus of this strategy, I think this is -- the focus needs to be on the potential because otherwise you get into that argument of, well, you know, people aren't participating. The reason they aren't participating is because there are bare years and because of all these other things. So I think if the focus on this one is on a united marketing strategy it's what is the potential market opportunity. >> Erika: And do we want to say present here or are we saying implement united? >> Mark: Yeah. >> Greg: Create and implement? Create and implement. >> Mark: Yes, much better. >> Greg: Because I think Mark is absolutely right on. And so Asha's point that she made way back in June, a lot of the underrepresented people in Minnesota who have no money are never a target of marketers, you know? So -- >> Erika: Do we want to say public and private entities? I feel to that point with Asha there too is like it's everyone. >> Mark: Yes. CART captioning file NOT A CERTIFIED TRANSCRIPT 29 >> Greg: I think entities, it says it in one word instead of three so it's always better. Could say organizations but -- >> Hey, Asha is trying to say something. >> Yeah, I can't see your screen anymore. Can everybody else? >> Yeah. >> It says I'm sharing it, yeah. >> Greg: I can't see it either. >> You can't? >> No. >> Mark: I can. It's weird. >> Let me stop sharing and share it again. See if we can make it -- >> Greg: There we go. >> Okay. So Asha, here we are, create and implement a united marketing strategy coordinated across public and private entities. And then do we say to promote? Or that promote? >> Greg: To, probably. >> And it should be to promote the outdoors. You know what I mean? CART captioning file NOT A CERTIFIED TRANSCRIPT 30 To historically underrepresented populations. To promote outdoor recreation with? >> Mark: Here's something and not to jumble it here and I think you're on to something Erika. I think that needs to be wordsmithed. But one of the things that gets brought up a lot I think in these types of conversations is -- and I think it's important, is making sure that we're not just targeting one specific group and say we want to bring this group into their own new community in the outdoors as an example, rather than making sure -- it's opening up the door and welcoming in anyone and everyone as part of one large outdoor community. Do you guys follow what I'm saying? And I just want to make sure that we've got that -- got that articulated correctly in here, which I've thought about this issue a lot. Just making sure that we don't -- we're not saying, okay, we want you to go out and create now nice little submarkets, market opportunities for different groups, rather than one big group, hey, you go into the outdoors and it's very diverse and it's all one big community. Does that make sense? >> Uh-huh. >> I think I would inherently push back a little bit just CART captioning file NOT A CERTIFIED TRANSCRIPT 31 in that I think, you know, like it feels like folks on the team, our task force, it's like yeah, we want to be welcoming. But we've been wanting that and new folks haven't necessarily joined. I would say that for me like the work I've been doing in St. Paul lately has been specifically by and for black indigenous and people of color, and the feedback that I've gotten from, you know, the dozen or so outings that we've done has been like I've been wanting to do this for years but never have because I didn't feel safe. I knew this would be an okay place for me because the group was specifically for me. So, Mark, I hear your side and I can see another reality in that too. >> Mark: No, it's a really good point, Asha, and that totally makes sense, especially if there are concerns about safety and comfort of that being part of that. But I would hope that, you know, looking down the time -- down the pathway that as people in that group get more comfortable that then we're all interacting more and you can address the comfort level and make sure that it's more of a, you know, at the next event or at the 10th event it's more of a mix, something like that. >> Yeah, I think, you know, just given where our state CART captioning file NOT A CERTIFIED TRANSCRIPT 32 that our country is in right now, it does feel very polarized and a lot of folks that are in the black community don't feel safe being out and about and just living their lives. I'm with you in that yeah, I hope that it can be a place too, but I think -- I don't know, I just feel like we have a long ways to go in that. And that sometimes it means that we're specifically targeting or reaching out to groups or supporting groups with extra resources and opportunities like specifically so, right? So folks do get experience and confidence and they do feel like they can come do this on their own. >> Okay, you got that, Erika? >> Well, here's what my friendly amendment. I want to check with you guys on this. So I think I'm trying to capture it. What I don't have here, ash is, is the specificity of targeting to buy pock. But here's a friendly amendment to Molly's. So create and implement a united marketing strategy to coordinate across public and private entities that welcomes historically underrepresented populations into the outdoor recreation community. This would include the integration of underrepresented CART captioning file NOT A CERTIFIED TRANSCRIPT 33 populations as customers, owners, employees, and vendors of outdoor recreation agencies, groups, and businesses. I don't think we're still quite there but I think it might be closer. >> Greg: Yeah, I like it. You know, if we can pick everything on and on. You know, I was thinking marketing strategy, maybe it should be marketing campaign, but I think we've gone on this one -- I think we've got it close enough for now and I would propose that we move onto the next one if that's okay so we get them all done in our allotted time. >> Yeah, because we've only got about a half hour left. >> Greg: Yep, so the next one, Erika, if you have that, the barriers piece. Addressing barriers combined as 1B, 1C and 1E. And just a little -- potentially a little wordsmithing to clean it up but... while she's pasting that in there -- do you have it pasted in there or not? It looks like part of it is. Basically it reads identify and develop responses to overcome current barriers for accessing outdoor recreation activities including cost, she says, i.e., more affordable entrance as well as low cost transportation options, improving cultural relevance and accessibility of outdoor equipment for all shapes, sizes and abilities. CART captioning file NOT A CERTIFIED TRANSCRIPT 34 There it is. I could see the -- I would a friendly amendment to this one. At the beginning it might -- I would say identify current barriers and develop solutions to overcome barriers for accessing outdoor recreation activities. That's just a -- I don't know if that makes sense to people. And then the other one that I would say is I don't know if we need to have a parenthetical, more affordable entrance and program fees as well as cost, transportation. I think if we address cost. Cost is mentioned in the main body. I don't know that we need the example just for streamlining purposes. And then the other one here as we say at the very end improving cultural relevance and accessibility of outdoor equipment. I would say outdoor facilities and equipment. Because it's more than just equipment. >> Greg, what do you mean by facilities? >> Greg: I would mean, you know, I'm coming at that kind of from the disability world of the universal design for bathrooms, ramps, parking spaces. >> Got it. CART captioning file NOT A CERTIFIED TRANSCRIPT 35 >> Greg: All of that. >> Asha: Okay. What I was going to add to the accessibility side was sort of what's already mentioned with the low cost transportation but just accessibility just to be able to get to places, right? I know that in the Twin Cities it's a challenge, we only have like bus routes that will get you to a park, right? To a regional park. And so yeah, I would -- that to me, like it's like yes, affordable transportation, city bus is pretty affordable but actually getting to -- >> That's a great point because wouldn't we love to have a bus right to Fort Snelling. Maybe we could have something in there low cost transportation, improve cultural relevance and that kind of thing. >> Yeah >> So how do you want it to read? >> Greg: I would just add transportation after including cost. >> Cost for transportation? >> I think cost comma transportation comma improving cultural relevance. >> And then get rid of this? CART captioning file NOT A CERTIFIED TRANSCRIPT 36 >> Yeah, I just don't know that we need that example in there. >> Can I -- I just want to throw out one thing. It's a little bit of a different curve here and just get you guys' thoughts and maybe a little bit of more of a Chang than we want to do right now. But as I read through these before and looking at this grouping, I actually like the categorization that the DNR put into of having access as sort of an overall. And to me if access was that sort of that left column, we could then have within here a dual strategy which I believe is the two big chunks are breaking down barriers and creating new pathways, and inherent within that is everything from cultural issues to practical issues like transportation, equipment, etc. But it focuses the focus on sort of a dual mindset of what are the barriers, how do we reduce them or eliminate them, and then separate but connected is how do we create those new pathways, so the example like Asha gave in terms of transportation. That's just one thought as we've been talking about this. >> I think that you need to insert in there. >> So where do you want to put it? >> I would put it right after -- right at the beginning of the sentence, identify and develop responses to overcome CART captioning file NOT A CERTIFIED TRANSCRIPT 37 current barriers and create new pathways, you know, or while creating new pathways or and creating new pathways for accessing outdoor recreation activities. Does that nail to it, Mark? >> Yeah, I think that gets to it, and then changing the far left header from barriers to access. Remove barriers, create pathways. >> Great. >> Because oftentimes I think we get caught up in let's remove the barriers, okay, job done. No. >> I think that's an excellent point and again in the whole disability realm it kind of spawned a whole new industry of community equipment and bicycles and attachments for wheelchairs, so I think that's right on. Are we ready to move down to the next one, culture and branding? >> Greg, I think you had mentioned to this so if the first time develop responses over time. Responses to solutions? >> All right. Let me get that. Hang on. >> You're doing great. >> Yeah. CART captioning file NOT A CERTIFIED TRANSCRIPT 38 I'm trying to -- >> Develop solutions, not -- >> This is a great conversation. Solutions what? >> That's it. Develop solutions, not responses. We're going to fricking fix it, not just respond. >> You got it, baby. Okay. The next one -- >> Culture and -- yeah, culture and branding. >> Okay. >> Which combines 1F, 1G, 1K and 1M. We should all thank Molly, our main task is to consolidate these. >> F and what else? >> K and M. >> Okay. Let's see. So F, G, so this is gone. >> Yeah, and I think by the way her statement right there is beautiful as it is. >> F, G. >> K and M as in Michael. >> M was up here already. CART captioning file NOT A CERTIFIED TRANSCRIPT 39 >> Oh -- >> It's in two places. That's okay. >> Yeah, it was in two places. >> That's okay. >> Yeah, that's okay. >> One thing, just leave it in both places too? >> I guess you could. >> Mark: I mean because in essence are we -- we're saying that these statements supersede the subpoints, right? So in essence we're removing the subpoints, right? Okay. >> All right. So then we're taking her so you guys can take -- Greg likes this one as it reads. So I'll paste it in there for you. >> Greg: I have one minor edit but I think basically what she says if you're paste that in there now, Erika, she says promote and facilitate a culture of welcoming everyone outdoors by practicing inclusivity and ensuring that BIPOC, LGBTQ plus and women are equally valued as tenants of Minnesota's outdoor brand. You got it there, right? So let's see. 20 minutes left we have. CART captioning file NOT A CERTIFIED TRANSCRIPT 40 So I think the only minor edit in there was she uses the word ensure that and I just put an i-n-g on ensure but very minor. >> All right. Mark and Asha, what are you thinking? Probably processing still. >> Mark: Yeah, I want to read it one more time. >> Promote and facilitate a culture of welcoming everyone outdoors by practicing inclusivity and ensuring that BIPOC, LGBTQ plus, people with disabilities and women are equally valued as tenants of Minnesota's outdoors. >> I don't know if I like the word "brand" in there. Outdoor experience maybe. >> Culture? >> Culture. >> Experience. As a -- as a middle aged white male, I'm not bringing this up defensively, but I do just want to again call out what I was saying earlier. And that is we're calling out and basically saying everybody is welcome and leaving out men. Is the assumption there that men in the outdoors are already welcomed and we don't have to talk about it? And again, I would just challenge it from the standpoint of maybe I've got too much of a kumbaya perspective. CART captioning file NOT A CERTIFIED TRANSCRIPT 41 >> I hear you, Mark, and I think that's a -- I don't take offense to the statement at all being also a over middle aged white man. But I think it could -- you know, it could run into some criticism out there in greater Minnesota or wherever. So maybe what we could do is we could just say after people with disabilities, you know, men and women, you could just put it in there like that. >> Well, I mean but if we do men and women, then we're creating a gender binary again which is what we're trying to get away from, so we could just take out women. I absolutely loathe to say that as I felt very unwelcomed in the outdoors until I was about 20 years old, but I'm okay with it if you think it's going to be so offensive to men that they just can't handle it. Sorry. >> I think Mark and Greg, if we -- if we didn't market specifically, if we didn't call on you BIPOC folks, LGBTQ folks, folks with disabilities, you guys would still be outdoors doing things regardless. It's okay if you're not in there because you're still going to be -- >> Sure, and I can go for that. I don't have a strong feeling one way or the other. My concern is it would be the equivalent of, you know, the CART captioning file NOT A CERTIFIED TRANSCRIPT 42 Cuban Americans thinking that Joe Biden was a socialist and not voting for him. We'll leave it at that. >> I do think my snippy little comment aside, which I hope you'll forgive me for, there is a problem with calling out women in the whole gender binary, and I -- I am concerned about that. >> Mark: And that's my point, Erika. It feels like that called out there, it feels a bit, I don't know. >> How about -- didn't in the first statement didn't we refer to underrepresented genders? >> Yes >> We did, yeah. >> What if we put that in there and that would be consistent with the language of the first statement. >> I like that. >> I'm more comfortable with that. Asha, what do you think that? >> I can get behind that unless -- yeah, I'm fine with that. Otherwise I'd be like we have to say women and trans folks and genders non-conforming folks, so yeah. >> I like that. Thanks, guys. CART captioning file NOT A CERTIFIED TRANSCRIPT 43 >> Everyone, this is Gratia. Just popping in real quick. I've been chatting with some other work groups that said they could benefit from the additional 15 minutes. So we're going to like -- >> Us too. >> We're going to let this go until 12:30. >> Thank you, Gratia. >> Keep up the good work. >> That's helpful. >> That's helpful but I think we're actually -- I mean I'm really loving the progress we're making here. >> I am too. >> We're cruising. >> And again, we have to -- I'm going to thank Molly. Where is Molly again? I don't know. Was she -- I forget which -- >> I don't know. But it sure is handy to have somebody give us something to start with. >> So the last one if we're comfortable with that comment and Erika, the only thing -- I don't know if we got it in there I was just making it from ensure to ensuring. >> Facilitate a culture of welcoming everyone outdoors by CART captioning file NOT A CERTIFIED TRANSCRIPT 44 practicing inclusivity and ensuring that BIPOC, LGBTQ, people with disabilities and underrepresented genders are equally valued as tenants of Minnesota's outdoor experience. But guys, so we still have branding over here, culture and branding. Do you want to just say culture? Inclusive culture? Cultural inclusivity? >> Culture and welcoming? >> How about welcoming culture? >> Welcoming culture. Perfect. >> Okay. >> Excellent. >> All right. Then the last one. >> The last one is conservation, and -- >> Hey, you guys, I still have this one down here as an outlier I. Did she have that somewhere else? >> She did that. She had that under marketing and business. >> Okay. Give me one second. CART captioning file NOT A CERTIFIED TRANSCRIPT 45 >> If we're speaking about our biases while you're doing that Erika, I realized when I was enunciating J for Joseph and M for, you know, whatever I was using, male names all the time so I'm going to try to change that. >> Okay. Okay. So that one is in there. Now we've got at the bottom, then we've just got -- >> 1N for Natalie and 1P for Penelope. >> Okay. >> And what she says is become a national model for the promotion of inclusivity of historically underrepresented groups as thought partners and leaders in advancing and protecting Minnesota's natural resources. And all Minnesotans who do or may react in the outdoors about their -- land, water, air. >> I think we can see it. >> Yeah. >> One second here. >> Yeah. >> The problem is copying and pasting from a PDF. So it won't recognize line breaks. So I have to do them separately. >> There we go. >> So Erika, you learned spreadsheets somewhere. CART captioning file NOT A CERTIFIED TRANSCRIPT 46 >> Grad school. Although that was a long time ago now, and I'm just amazed at what people smarter than me like Gratia can do with a spreadsheet. It's amazing. >> Uh-huh. >> All right. It makes me feel old. Okay. So promotion of inclusivity of historically underrepresented groups as thought partners and leaders in advancing and protecting Minnesota's national resources. Educate all Minnesotans who do or may recreation in the outdoors about their role and impact on land, water and native species. >> So I think -- sorry, my little ear bud fell out. So I would recommend that instead of becoming a national modal for the promotion of inclusivity, what if we just said become a national model for the inclusion of historically underrepresented groups. >> Yeah, right on. >> Yes. >> And then on the last sentence, educate all -- just do we need -- who do or may recreate. Can we say all Minnesotans? CART captioning file NOT A CERTIFIED TRANSCRIPT 47 >> Yeah, they don't need to recreate. >> I mean it's a good sentiment but it's a little bit verbally clunky. >> It doesn't mean you have to recreate to be part of Minnesota's recreation culture. You can still love it even if you don't do it the way everybody else does. Maybe you -- your outdoor recreation is walking the dog down a local trail, you know. It's not necessarily... >> Yeah. >> A couple things, Greg, I think those are good edits. A couple things. The -- in the first sentence I'm wondering if we can take out protecting and have more of a conservation theme. Protection tends to be a flash point word sometimes with certain groups versus conservation because protection to some people means, okay, you want to set it aside and not have anyone touch it. >> Yeah. >> The other thing I would just say is on the last sentence, which I really like, and I don't know how to word this, but I'm just wondering if we could say -- you know, I like the point about their role, but if you take that very literally, it becomes a little bit more CART captioning file NOT A CERTIFIED TRANSCRIPT 48 autocratic of everybody has to do this. You should be recycling and protecting water resources and it doesn't get to the why and I'm wondering if we can bring in the why component. Educate Minnesotans about the importance of conservation and their role in it or something like that. What do you guys think? >> And our goal. Do we want to say their? I'm thinking about the idea of inclusion and it be a shared ownership. >> Yeah, I go for both of those, importance and our. >> Okay. Now here it's reading educate all Minnesotans about the importance of conservation and our role and impact? >> Yeah. Maybe taking out impact. >> In -- >> In the health -- in the health of our land water, native species or something like that. >> In preserving. >> Yeah. I'll stay away from that. >> Educate all Minnesotans of the importance -- how about the importance of conservation -- I don't know if we get CART captioning file NOT A CERTIFIED TRANSCRIPT 49 to the why here but educate all Minnesotans about our role in the conservation -- that's not going to work. >> Yeah, no. What if we took conservation out of the previous sentence and said just something about become a national model for the inclusion of historically underrepresented groups as thought partners and leaders in advancing the health of Minnesota's national resources. >> There you go. >> Educate all Minnesotans about the importance of conservation of land, water and native -- when it comes to land, water and native species. >> Thought leaders in -- >> Advancing the health of Minnesota's natural resources. >> Educate all Minnesotans about -- >> On the importance of conservation >> Of our land, water and native species. >> Yeah. >> I too like the ideas of having impact in there. Just based on the stuff I've been doing this fall and summer around water quality education -- >> I lost Asha. Are you guys there. >> Yeah, can I still hear. >> I can hear her. CART captioning file NOT A CERTIFIED TRANSCRIPT 50 >> Okay. Just the stuff I've been doing around water quality education in the last couple months, we talk kind of directly about how like our day-to-day actions do impact the health of our water. And I think in my experience what I've seen is that people are having these-aha moments of like wow, I haven't thought about the chemicals that I'm using in flushing down my drain are going to ends up in this river that we're now fishing out of. Right? I think, yes, conservation but yeah, I think there's an opportunity for us to really show people the impact of it because then it makes it personal. >> Yeah, maybe we don't have it in there. That's a good point, Asha and I think that's what I was trying to get at. [Cell phone] >> Sorry. >> I couldn't for some reason I don't know if it was my machine or what. I missed most of what you were saying but I think what you were saying is the why, right? What is the impact of your behaviors and this is why you need to play this role, right? CART captioning file NOT A CERTIFIED TRANSCRIPT 51 >> Yeah, yep, because it makes it personal, it makes it relevant to folks in a way that they can connect to it because it's like why conserve the land if you don't -- one, if you don't have a connection to it and two, you don't understand how your behaviors and actions are directing impacting the natural environment. >> Yeah. >> How about this? Educate all Minnesotans about park impact on land water and native species and how we can impact on conserving them? I don't know. >> I think that sounds pretty good. >> Okay, guys, I think we might actually have this. >> I have a question about this like overarching recommendation. Deliver equity, diversity and inclusivity. To me that like doesn't make sense. It feels like it's a bunch of really important words just thrown in a sentence. And I was trying to write down some things ahead of the meeting of just different ways to say it. And it was like but I don't want it to be super long either, but just like deliver equitable, diverse and inclusive programs and opportunities, right or deliver CART captioning file NOT A CERTIFIED TRANSCRIPT 52 culturally relevant programs and communities, sore something. Just like I think the -- what -- like I feel like those words shouldn't be adjectives. They should be something else. If that makes sense. Like how do you deliver diversity? >> Right on, yeah. >> How do you deliver inclusivity. Like you can be inclusive and you can try and reach a diverse group of folks and you can be equitable in your approach and actions and programs. But just the way it's written here, I don't think that's right. >> How about this. Deliver culturally relevant programs and outdoor recreation opportunities for all Minnesotans. What about equity though? Is that -- equitable and culturally relevant? >> So we're talking about this statement above each of these four -- >> So see here in this master -- the overarching recommendation? They just have deliver equity, diversity and inclusivity. >> Gotcha. CART captioning file NOT A CERTIFIED TRANSCRIPT 53 >> So what Asha is just saying shouldn't we have a really crisp, clear recommendation here, and then these task force recommendations that are -- so in a way I think these are more like action items where you kind of have a goal. Maybe that's what we're really looking for is a goal. And then these are recommendations to get you to the goal. So you could say deliver more culturally relevant outdoor recreation opportunities for all Minnesotans. >> Mark: Yeah, I like that. I think the only word in there that I -- that I react to a little bit in terms of whether it's appropriate is programs. >> Yeah, to me I'm stumbling on that too. >> Yeah, so I'm wondering if we can take out -- I think you just said it Erika in terms of -- yeah, I like that. Culture. >> So question, though. >> Yeah. >> So I'm looking at our yellow lines on here. So it's planning, marketing. What are the other two? >> Improve access. Welcoming culture and conservation. We moved those all up to the top so we have them all up CART captioning file NOT A CERTIFIED TRANSCRIPT 54 here so we can see them all. >> Okay. >> But go ahead. What were you thinking, Asha? >> What was the last one we just did? Oh, conservation? >> Uh-huh. >> Okay. I don't know. I feel like we're -- delivering culturally relevant opportunities, like that's one part of it. That doesn't hit on the conservation part for sure. You know what I'm saying? I feel like our guiding recommendation should in some ways like encapsulate all five of our recommendations or not just specifically call out culturally relevant because again we're talking about access, we're talking about conservation. >> Hello? >> Yeah, I'm still here. Did you just hear Asha? >> Yeah, I just heard her drop out. Yeah, I couldn't hear her anymore. >> But you did hear what she said, right? >> Yeah. CART captioning file NOT A CERTIFIED TRANSCRIPT 55 >> How about you, Mark? >> Yeah, I did. And I hear what you're saying, Asha. I don't know -- yeah. I think we've made a lot of good progress here. It's almost like it needs to stew a little bit to figure out if there's something better to say overall. I think we've definitely condensed it really nice. [Cell phone] >> Just so -- what's the JEDI reference? Is that a Star Wars reference or did I miss something? >> Justice, equity, diversity and inclusion. >> Oh, okay. >> We can change that. I know there was quite a good discussion I think last time about whether to include justice or not. And so I just put the EDI is oftentimes the shorthand for equity, diversity and inclusion. >> Right, yeah. I've always heard the EDI. I haven't heard of the JEDI. Yeah, I don't know. Asha, can you elaborate. What more -- so what we have right now is the overall heading. CART captioning file NOT A CERTIFIED TRANSCRIPT 56 What had you said in terms of the one you had originally drawn out? >> Well, if we say our big picture, our umbrella is deliver culturally relevant outdoor recreation opportunities for all Minnesotans, like that doesn't address the conservation action step that we are putting forward. It hits on welcoming culture. I guess it could hit on access. It could hit on marketing. It could hit on JEDI stuff or it does hit on JEDI stuff. But I feel like -- yeah, if we have it as it is right now and people look at it, they might say how does conservation fit into delivering culturally relevant outdoor recreation opportunities. >> What if we add a word in here, Asha. I agree. What if we said deliver culturally relevant conservation and outdoor recreation opportunities for all Minnesotans? >> What -- >> You know, culturally relevant to me when you talk about conservation has to do with indigenous knowledge systems in particular. But also shared experiences in conservation activities by BIPOC. CART captioning file NOT A CERTIFIED TRANSCRIPT 57 >> Let me -- >> I'm sorry. I was distracted there a little bit. Are we talking about the conservation bucket here? >> Yeah, how to wrap that into this overarching recommendation or statement. >> I see. Well, I mean to me the most powerful thing about that conservation statement is including you know inclusion of underrepresented groups as thought partners and leaders. >> Uh-huh. >> And, you know, because when I think about conservation and environmental groups that I know of, if you want to talk about the whitest of whites, that's them. >> So are we -- Asha, does culturally relevant, does that get to the -- to the EDI or the JEDI enough or is it too generic? Because here's another thought I guess as another way to say what we've got right now. And rather than deliver would be promote. So promote a culturally relevant outdoor recreation culture in Minnesota. And that to me is more inclusive of an outdoor recreation culture. In my mind conservation is an integral part of the outdoor CART captioning file NOT A CERTIFIED TRANSCRIPT 58 recreation culture. >> Yeah, I like that. >> Okay. >> Say it again there, Mark. >> Promote a culturally relevant outdoor recreation culture in Minnesota. >> But I think we have culture in there twice. I like what you're getting at there though. >> How about inclusive and relevant? >> How about -- >> Go ahead. >> Instead of the second culture, change that to community. What do you think of that? >> Can we add conservation community in there though too? Can we say culturally relevant outdoor in Minnesota? I do have concerns about all of the practitioners, and it's not all, but a vast vast vast majority of practitioners being white. It's a problem. >> Yep. >> And when you share your screen? It cut out. >> Oh, yep. Hang on a second. CART captioning file NOT A CERTIFIED TRANSCRIPT 59 Let me stop and I'll start again. Is it coming back for you? >> Yep, yeah, thank you. Appreciate it. >> I'm sensing push back on the conservation piece. >> I'm fine with it, but Greg and Asha, I don't know what you guys think. You're just saying outdoor recreation and conservation. >> And conservation. >> I think I like it. Asha, does that get to your original question or concern about conservation not fitting in? >> Yeah, I think so. I think so, yeah. And I was going to say I don't mean to throw another wire inner mix but just like the idea of that this is ongoing work or adapting and that it's fluid. And maybe etc. Not something that has to be put in there but maybe -- I don't know. To me it feels important that we know things are going to change and that we have to be willing to change with it. >> Yeah. >> How about adaptive, promote a culturally relevant and adaptive? >> To me that feels -- when I hear adaptive recreation I CART captioning file NOT A CERTIFIED TRANSCRIPT 60 think of folks with physical disabilities. >> Accessibility? Okay. >> Yeah. >> Yep. >> Some -- yeah. >> It's too bad we're not all in the same room together. >> I like it how it is too. I think it's a nice summary of our five points. >> I think we've got a really good -- I think it's tight. >> Yeah, we've got to go back you guys and I don't want to present this as a DNR employee, so who would like to? >> I think I'm officially the coordinator of this group. >> Okay, I'll e-mail it back to you right now, Greg. >> Okay. But you know what, Erika? I don't know about sharing the screen or whatever. You might need to be ready to share the screen with the group. >> I will do that too. >> Can you e-mail it to all of us? >> I'm going to try. >> I just -- >> Greg, what's your e-mail now? Are you still at wi? CART captioning file NOT A CERTIFIED TRANSCRIPT 61 >> Yeah, but I also just e-mailed you and everybody on the call except for Ann and Jayne. >> Just reply to that. >> Is Elliott still on the call? Elliott, are you out there? >> Yes, I'm still here. >> Elliott. >> You were muted or drinking coffee or something. Are you cool with all of this? >> It all sounds really good and I kind of like how you guys went through it all. I was multitasking but I was listening intently and I like how you guys rearranged it. Sounds good. >> Yeah. Anybody else who hasn't spoken up? >> Hey, everyone. Welcome back. Sorry that we had to probably end that before you'd like, but I'm glad that we've -- or I hope that you found the time useful and that you did get some good work done. Don't worry too much if you didn't quite make it through them all. We have a plan of attack to kind of deal with the remaining things you didn't get through, so thanks for CART captioning file NOT A CERTIFIED TRANSCRIPT 62 your participation in the breakout sessions. I just wanted to give a heads up that we did have to -- to respect the 1 p.m. deadline and not knowing what your calendars are like after 1:00, we did -- we are going to table the conversation we were going to have about office niche and structure to a later date, so we'll follow up with you if there's anything regarding that but just so you know we're not going to be able to have that conversation in today's meeting unfortunately. But hopefully that 15 minutes was better used in your breakout session, at least at this meeting. So now we would love to just have some report backs from the breakout groups just so the rest of the task force can here how everything went and in each session, so each group will have five minutes to share kind of a high-level summary. I don't think we probably have enough time for you to go in-depth recommendation by recommendation but just giving an overview and include anything that really stood out to you or any particular challenges you had in this process would be great. So I've got the order up on the screen and we'll just start with the deliver equity, diversity and inclusivity team. >> Greg: Great. CART captioning file NOT A CERTIFIED TRANSCRIPT 63 Thanks, Gratia. This is Greg. Let's see. We're sharing Erika Rivers screen now which has it all on there. I thought we had a great conversation, and Asha, Mark, Elliott or anyone else can pipe in here too and I would say that in part because we had Molly Sajady kind of -- I don't know if I'm pronouncing her last name right but Sajady. She kind of did a lot of the leg work beforehand and collapsed things, so we all agreed pretty much with her work and just did some minor wordsmithing after that, and so we basically boiled it down from however many there were, 17 or 15 or something like that to 5. And you can see them here on the screen. Erika, I don't know if you can see the first column in the spreadsheet there with the titles, or did you take that out? We were talking about inclusivity and planning. Yeah, there you go. So we -- can you put that back in there? Yeah. So the JEDI planning, which, you know, for all you Star Wars fans out there, apologies, but JEDI planning, CART captioning file NOT A CERTIFIED TRANSCRIPT 64 marketing, improved access, welcoming culture and then conservation. And I don't think I need to read them. You can all see them there. But I feel really good about how they all came together and I don't know if Asha or Mark or Erika or anyone else wants to comment. >> This is Asha. I would just add that we switched up our -- the language in our recommendation to -- so the new one we put like the overall one is creating a culturally relevant outdoor recreation and conservation community in Minnesota which we felt like was a good kind of umbrella for our five different recommendations. And yeah, props to Molly for helping us by sending over her ideas. I think she did a really good job of putting them in groups for us. >> Mark, do you have anything to add? >> Mark: No, I think that's -- as Asha just said I think it's spot on and if anybody has any questions we'd be happy to answer it but no nothing else. >> Yeah. Elliott? >> Yes, it all looked really great, and this was a great CART captioning file NOT A CERTIFIED TRANSCRIPT 65 part of it too that was added in and the word changes, it was all I think appropriate and well said and well put together. >> Yeah. Anything else have any comment or questions about it? Hearing none, then I would say first of all it was fun, and I really appreciated working with this little group. We had a great time. Had some laughs and some serious conversations, so it was a positive and productive thing. So Gratia, unless you have any questions or things, I think we can turn it over to the next group. >> Awesome. Thanks, Greg. Thanks to this team for all your work. I think next up we have the unite Minnesota's outdoor recreation community group. >> Somebody is probably on mute. >> Is that us, our team, Steve? >> That is our team, yeah. Do you want to share your screen, Lynnea? >> Yeah, I can. Just a moment. My computer is suffering from low -- low internet service. Let's try it again here. CART captioning file NOT A CERTIFIED TRANSCRIPT 66 Moving slowly. Can folks see? >> It looks like it's coming up. There it is. >> A more color fortunately version of the spreadsheet we received. So what we did is we received through. We did not have an amazing person that took the time to do some prework for us so we did this together, so we appreciated the more time. And kind of read through what you see here in column C which I renamed -- in our conversation we talked more about D being -- well, we categorized and created kind of themes. But even some of the things that were identified in the original spreadsheet we received as being visionary, we talked about things in the context of large goals, and then strategies, tactics and objectives. And so we saw C as more being those specific strategies and tactics and created some shared theme language around the large -- goal is probably better than strategy as I titled it in G, but we thought it was important to keep those things and wondered if that might be a way to organize to have less, to be communicating like here are the five big goals, and then here are specific tactics and CART captioning file NOT A CERTIFIED TRANSCRIPT 67 strategies -- strategies and tactics that should be employed to reach those things. So we didn't do a whole lot of -- it was more organizing and connecting in the shared themes than it was editing, although we did do a few edits, so you can see that across these areas of coordination, economic development and promotion p public -- and public awareness, we combined several into this large goal of communication, promotion and coordination. And the tactics and strategies that were talked about specifically are listed out here, and I don't want to read through all of those, but just to share with you kind of how we went about things, we had four big goal buckets, the first being that group of communication, promotion and coordination. The second being convening stakeholders, users, agencies, organizations and companies. And we talked about this. There were a couple that were indicated as visionary. We really saw it as being important to have bring people together. These were primarily across the coordination and economic development group, work groups, areas and suggestions. Our conversation in this section really revolved around thinking it's important to bring people together and CART captioning file NOT A CERTIFIED TRANSCRIPT 68 talking about how do we do that. And do we do it in user focus and centered spaces or do we bring people together across users and professionals in the field regardless of where they're coming from. So that was the conversation we had. We think that it is specific and we didn't come to a full agreement about should there be like one big event. Should we lean into existing events to make sure they're more inclusive or design and curate specific events to ensure that they're designed with populations who have historically been left out of these spaces in mind, and also spaces that are designed for professionals who need to maybe have different resources and conversations that may not be as interesting to the everyday user, stakeholder group. So that is the other large bucket. I'm going to skip that for a second. The third one public/private partnerships at all levels including non-profits. We thought that we wanted to be specific that public may not always be thought of as inclusive of the non-profit philanthropic communities, so we wanted to be specific around that and that the goal being to advance equity and inclusion and success in awareness, promotions, technology in the industry, industry employment and offerings. CART captioning file NOT A CERTIFIED TRANSCRIPT 69 So you'll see some of the specific tactics on this side. We did edit this one a little bit just to have it be really about the folks of building public/private partnerships and then some specific outcomes that could be a part of that or should be sought as a part of that work. The area where we did probably the most editing or suggesting because we combined is in this last section of unite conservation stewardship and management -- unite around stewardship and management. And so we did suggest by adding what is on my screen as 2R and 2S into 2Q and 2T that we could combine those and get a little more specific. The last thing is that we did have 2K, 2H and 2G. We thought it would be good to identify some values and principles overall, and that maybe some of the things we identified as a group could be categorized in that context and that that would be helpful. And so we identified that, and then we thought about integrating these other two into partnership and convening work and wondered if there were other groups working on pieces that they could be integrated into where they make sense as outcomes or tactics or success to be measured. Hopefully I did that well. And if anyone else in my group, Steve wants to pipe in, please do. CART captioning file NOT A CERTIFIED TRANSCRIPT 70 >> Yeah, no, I think you spoke well to what we talked about and, you know, within each of the categories I think there's probably still could use some work in the sense of, you know, we could probably narrow it down a little bit. There was enough overlap if we had a little more time we could have narrowed it down a little bit but those spoke well to the overall themes that we were speaking so. So thanks, Lynnea. >> Thank you to the unite team for that. Next we have the unified group. If you wouldn't mind sharing a little bit about what your group worked on. >> All right. Coming at you. All right. You can see the screen okay? My apologies. I work better in Word than I do in Excel so we converted this all over to a Word document. But we kind of started with a couple different things. Number one, we identified the overall strategy of what these recommendations are trying to accomplish, and that is to unify Minnesota's outdoor recreation communications, distinguishing and honing a cohesive modern and widely CART captioning file NOT A CERTIFIED TRANSCRIPT 71 heard voice and identify new ways to promote a bigger outdoor experience and the end result of all this, we didn't want to make these necessarily recommendations but these were what we're trying to accomplish through these recommendations and that would be to grow participation and stewardship of Minnesota's outdoors. So our recommendations here are to, number one, define and promote Minnesota's unique value proposition which would include the ideas that have been mentioned here around culture and values of outdoors in addition to our unique, you know, geographic value propositions as well. Number two, to promote and facilitate that culture of welcoming everyone outdoors. Number three, the new mediums that were recommended, you know, app and mobile first strategies should lead the way here. We want to identify the need to strengthen the stewardship messaging and education, what that means and how people can participate and be good stewards of our outdoors. Creating partnerships to amplify resources. We had a fairly lengthy conversation on this but there's two parts to this. Really using our partners and the outdoor recreation community and stakeholders to help amplify the messaging of the value and the power of being outside and recreating CART captioning file NOT A CERTIFIED TRANSCRIPT 72 and so forth. And so having the partnerships amplify on that side but also asking the state or this office to amplify the educational aspects of being outdoors. In other words, if I want to, you know, start, you know, I don't know, the example of mountain biking, how do I get started, where do I go, what equipment do I need and that sort of thing. Amplifying the marketing and promotion but also the engagement and use it and the how-to function of it and the sixth recommendation is communicating the ROI matrix of those investments. We're going fob investing in the outdoor recreation, we're going to be investing in communications and so forth. What are the metrics of those and the metrics of the marketing campaigns, the outreach, the communications but also the metrics of the financial impact of Minnesota's outdoor recreation, and also the health and wellness benefits and that sort of thing. So six recommendations that we have there all hopefully contributing to the end result of goals. Any questions or comments or clarifications from the group that you guys would like to make? >> Thanks for doing it. >> All right. CART captioning file NOT A CERTIFIED TRANSCRIPT 73 Gratia or anybody else, any questions or clarifications needed? >> I think I'm good unless a task force member has an additional question for this group before we move to our last group. I'm not hearing anything, Matt, so I think you're off the hook. >> All right. >> All right. So I'll hand it over to our last group which was create and funds an office of outdoor recreation. >> That would be me, Aaron and Mary. Can you hear and see my screen? >> Yes. >> Okay. Yep, so we went from 20 recommendations to 9. And they are create a bipartisan independent representative and inclusive entity to facilitate collaboration and relationship building amongst Minnesota's people to advance outdoor recreation and equity in Minnesota. Second one fund and staff this office appropriately prioritizing Minnesota residents and visitors. Third, understand and develop economic development tools and training and investments where the outcome has the CART captioning file NOT A CERTIFIED TRANSCRIPT 74 ability to build the economy of Minnesota's residents, communities, businesses and industry. On that one there's additional information on how to do that and a story that comes to mind is conversations Hansi and I have had just about communities that have a huge outdoor recreation, best nation in their backyard would like to find a way to use that to their economic advantage but really don't know how to start and how do we provide a foothold, here's a tourism clinic or whatever it might be. Moving along help explore/define what the DNR communicates, what Explore Minnesota communicates, where does a resident go to find info. Where does a visitor go to find info. Clearly identify the communication paths through the eyes of the resident or visitor, not through the state departments. Within our collective outdoor storytelling to Minnesota legislature, bring together all user groups, all voices and all economic impact to present one unified story, one unified need and one unified return on capital investment. Other than kind of what's currently all these group kind of go on their own and ask for things. The office should continue to ask what the Minnesota public feels they are missing in outdoor recreation and then collaborate with other state departments, residents CART captioning file NOT A CERTIFIED TRANSCRIPT 75 and businesses to make it happen. I think there's three more. DNR has a lot of relationships with most organized outdoor recreation stakeholder groups. Create and maintain a public facing database of outdoor recreation stakeholders that we can use as well. Review outdoor recreation trends and use patterns of residents and visitors as gathered and provided by the Minnesota DNR parks and trails and then help communicate and amplify the message to our residents, visitors and businesses because if we don't know, it doesn't really help all that work. And lastly bringing people together to advocate for the addressing of the state's backlog of deferred recreational infrastructure needs. Again creating a unified voice to create one need versus many many many many many different needs. That's it, Gratia. >> Thanks, Aaron. Anybody in that group want to provide any additional comments or does any -- anybody in the audience have any questions for -- or comments for this team? >> This is Mary. Aaron did a wonderful job and we also have J.R. but he had to leave early so thank you for this breakout group. CART captioning file NOT A CERTIFIED TRANSCRIPT 76 >> This is Mark, just a quick question, and Mary, I guess the rest of the group. Nine feels like maybe still quite a few. Do you think there's any opportunity for even more consolidation and possibly integration with the other recommendations? Because one of the things we talked about with our group with diversity and equity and how those would be implemented by presumably the office and that organization. And so any thoughts on further integration, consolidation? >> Yes, that's my answer. >> We ran out of minutes. >> I don't exactly know what they are but yes is the answer and we should. Amen. >> Mark, I think that's a very valid point and I think there probably still is a lot of overlap between recommendations within the individual categories so I actually could dive into talking a little bit about next steps to maybe clarify how we'll take what you all did today and continue to push it towards a more finalized product. So just going to share my screen real quick. And so just in general we've had this small group of folks CART captioning file NOT A CERTIFIED TRANSCRIPT 77 that we've called the recommendation synthesis team who created that matrix that you all saw at the October meeting. We're getting that group of folks back together again. They were the leaders of these four groups so hopefully they have some good perspective on kind of what's remaining within the individual categories and kind of to talk about what the strategy was for their group so we can hopefully figure out a best path forward that works for all the different categories. So that group will be getting back together to kind of finish up any work that you didn't finish today and then there will be in collaboration with staff we'll liking have a more finalized product that we will present back to you, and so hopefully that team is getting together in the next couple weeks. We want to have another meeting with you all post public engagement, so the next steps in terms of sharing out information will likely be done via e-mail. So immediate next steps is we have -- we'll have another doodle poll to get the next meeting scheduled. I'm guessing it's probably going to be early January. I know we were hoping to wrap this up in December but kind of given the need for this month's meeting and then the December holidays it seems more likely that we'll be able CART captioning file NOT A CERTIFIED TRANSCRIPT 78 to get everybody together in January. And then we have the small team getting together to hopefully finalize the draft recommendations. After all that happens, we want to do a survey of you all. You can see where we're at with the final suite of recommendations. There will be probably some type of prioritization exercise and seeking additional feedback from you all on the recommendations and, you know, if it seems like an office is a recommendation we want to learn a little bit more what you all are kind of thinking in regards to that. We'll also be doing public engagement once we have that more finalized document ready. And you will be alerted about all those opportunities and hopefully you can push those out to your individual networks too, and, you know, participate in WebEx like a WebEx virtual event too in case we get questions from the public on those. And then we'll have that final meeting to consider our public feedback and input we collected from the member survey, and we'll from there take it to incorporate it into a final -- the final recommendations and there will be a final report that is likely written by agency staff on your behalf and submitted to DNR and Explore Minnesota. So those are the next steps. CART captioning file NOT A CERTIFIED TRANSCRIPT 79 I really, really appreciate, I know this work is really tedious and I really appreciated people's patience and commitment to really developing recommendations in a thoughtful way that are really appropriate for Minnesota. So thank you, thank you, thank you for that. I know it's just right around 1:00, but I do know that we did commit to doing some public comment and Q and A. So I do want to open it up for a few minutes in case our public have any questions for either task force members or staff. So if anybody from the public has any questions, feel free to unmute and share your thoughts or questions. >> Hi, this is Holly Larson with the national park service. I guess I always have the same comment but continue to consider the other outdoor recreation providers as you finalize these recommendations so that would be other local, cities, counties, regional agencies, and the federal government, so a lot of these recommendations are focused on what the state can do, the state government, and frankly there's a lot of recommendations here, it's a daunting task to try to implement them, but if you consider working more with the other outdoor recreation providers, together we have a better -- better capacity and better chance of implementing these things. CART captioning file NOT A CERTIFIED TRANSCRIPT 80 So I would just encourage you to look at your language on these recommendations and where you talk about public/private partnerships or considering stakeholders, include some language that is for the other -- or government and private recreation providers. And then also I'd like to know a little bit more about the public engagement, when and how that will happen. >> Yeah, thanks, Holly. I can quickly speak to that. So the exact timeline has yet to be determined because we wanted to have a more -- we just weren't quite sure when this final, you know, suite of draft recommendations would be in a state that's ready to share with the public, but it's probably going to run from early December through at least probably for about a month, and so there will be a couple different mediums in which folks can participate. If you're signed up for the gov delivery you'll be alerted but we will likely be hold be a couple virtual meetings where you can hear about, you know, the recommendations and the process and then provide comment. We'll also have some more off line kind of live options for feedback through our web page and some surveys and message boards and things like that. So as long as you're signed up for that gov delivery you'll get the more specifics when they have them about CART captioning file NOT A CERTIFIED TRANSCRIPT 81 timeline and where to go to sign up for those. Any additional comments? >> This is Holly again. I just have one suggestion for your outreach. If you haven't contacted the Minnesota parks and recreation association, they will be able to reach a lot of those local outdoor recreation providers that way and I suggest you specifically outreach to them and try to get their comments. >> Thank you. >> This is Jill from the national marine manufacturers association. I'm also a part of outdoor rec and I had an opportunity to speak to most of you in August. I would like to echo some of Holly's comments as well as just say thank you for all of your work. I think you guys have done a phenomenal job. I think the recommendations be really good and I prefer to choose the office. I think just in listening to the conversations, there's a lot of conversations about people and government and industry and I think that we could all really work together to bring good things forward. There's a lot of opportunity [indiscernible] in the Wisconsin office and Michigan office -- audio breaking up] CART captioning file NOT A CERTIFIED TRANSCRIPT 82 and it's cool to see the end results. I really appreciate the work you guys have done to establish best goals for Minnesota, and one thing that I was thinking about and I can't remember how much [indiscernible] but New Mexico actually does a equity fund and I think that might help -- I think that might be a tool to consider in terms of the EDI goal. It's public and private dollars and I can get you guys more information but I think that was a central part of them creating their office in New Mexico was also to ensure that there was the upper equity fund because they didn't want to leave behind just focusing on visitors or just focusing on perhaps have I like I think they're all really important pieces to the pie, but to kind of make sure that they were getting diverse communities and low income communities from New Mexico out to the resources -- to our natural resources and outdoor recreation opportunities. They ended up do you go a public private, I want to say the governor maybe gave $100,000 public investment I think and they kind of married that with a private public partnership so I think like REI gives a lot of money and I can get more information about that and pass that to you. I apologize. I don't remember how much we talked about it in the August CART captioning file NOT A CERTIFIED TRANSCRIPT 83 meeting but I think that you guys have some really good goals and that might be a really unique model to help achieve those goals. You guys are doing great work. I hope we can get to a place where there is an office and help bring the outdoor recreation together. I think we're 2 point -- I forget the percentage of GDP but it's about 100,000 jobs in Minnesota for outdoor recreation so I think there's a big opportunity to kind of connect everyone wholistically to outdoor recreation and get more people outside and give people more opportunity. But thanks for all that you guys are doing. >> Thanks, Jill. All right. We are 7 minutes over, appreciate everybody's patience in staying on and thanks to our public for those comments and questions. You'll likely be hearing from me sometime next week with next steps for task force members. And if you have any thoughts or questions or, you know, things you want the small group to consider from your conversations today, please e-mail those to me and I will be sure to pass them on to that small group. And to the leaders of that small group, if you wouldn't mind saving what you worked on today and send that to me CART captioning file NOT A CERTIFIED TRANSCRIPT 84 just so I have a record of it, that would be much appreciated. And with that I'll let everybody get on with their Friday. >> Thanks, Gratia. Thanks, everybody. >> Have a wonderful weekend. >> Thanks, everybody. Bye. >> Have a good day. >> Bye-bye. [This text is being provided in a lightly edited draft format, and is the work product of the CART captioner. Any reproduction, publication, or other use of this CART file without the express written consent of the captioner is strictly prohibited. Communication Access Realtime Translation (CART) is provided in order to facilitate communication accessibility, and this lightly edited CART file may not be a totally verbatim record of the proceedings. Due to the live nature of the event, some names and/or terms may be misspelled. This text may also contain phonetic attempts at sounds and words that were spoken and environmental sounds that occurred during the event.] CART captioning file NOT A CERTIFIED TRANSCRIPT